Diginomics Research Perspectives: The Role of Digitalization in Business and Society

This book explores how digitalization has transformed traditional fields of business studies and economics, providing insights from academic research and practical applications. It highlights the lessons learned and the adaptations made by industry branches.

Format: Hardback
Length: 212 pages
Publication date: 11 September 2022
Publisher: Springer International Publishing AG

This comprehensive book delves into the traditional realms of business studies and economics, exploring the profound impact of digitalization on these fields. It offers a comprehensive overview, summarizing the key lessons learned from academic research and emphasizing their practical implications for practitioners. Digitalization has not only revolutionized the teaching methodologies and curriculum of business administration and economics but has also fundamentally altered the core principles and theories governing these disciplines.

Chapters authored by esteemed experts provide a detailed definition and rigorous evaluation of the significant developments that have transpired over the past decades. The authors further offer a insightful assessment of how different industry branches have adapted to these changes and the various forms of engagement they have adopted. Special attention is paid to the theoretical and empirical findings from recent scholarly literature, providing a robust foundation for the discussions presented.

Furthermore, the authors offer unique insights derived from their own research conducted at the University of Bremen. This book appeals to a wide audience, including business administration, economics, and entrepreneurship scholars and practitioners alike. By examining the interplay.

Weight: 500g
Dimension: 235 x 155 (mm)
ISBN-13: 9783031040627
Edition number: 1st ed. 2022