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Digital Innovation Strategy
Digital Innovation Strategy
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Format: Paperback / softback
Length: 322 pages
Publication date: 21 December 2023
Publisher: Cambridge University Press
With its research-based approach and ample practical examples, this book is designed for advanced undergraduates, MBA students, and professionals who seek to deepen their understanding of digital market dynamics by offering a step-by-step guide on how to develop and launch digital innovations.
Weight: 626g
Dimension: 178 x 254 x 15 (mm)
ISBN-13: 9781009209007
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