Marjolein Visser,Mike Berry
Digital Marketing Fundamentals: From Strategy to ROI
Digital Marketing Fundamentals: From Strategy to ROI
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- More about Digital Marketing Fundamentals: From Strategy to ROI
Format: Paperback / softback
Length: 602 pages
Publication date: 04 February 2025
Publisher: Taylor & Francis Ltd
Digital Marketing Fundamentals covers the entire marketing process. The academic theory behind Digital Marketing as well as techniques and media are discussed. Digital Marketing Fundamentals is easy-to-read and contains many international examples. The Dutch version of this book has become a standard issue in The Netherlands.
Weight: 1116g
Dimension: 170 x 240 x 35 (mm)
ISBN-13: 9781032964690
Edition number: 3 ed
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