Dior: A New Look a New Enterprise (1947-57)

The New Look, designed by Christian Dior in 1947, revolutionized postwar fashion and established his house's name. It drew on historical models of femininity, Parisian haute couture, and a myriad of suppliers to produce stunning designs that captured a mood of optimism after World War II. Dior also designed and marketed ready-made luxury lines and created innovative global licensing agreements for all Dior products.

Format: Hardback
Length: 144 pages
Publication date: 29 January 2019
Publisher: V & A Publishing

Christian Dior revolutionized the fashion world in 1947 with his iconic New Look, which not only dominated postwar fashion but also cemented his house's name in the minds of both the public and the fashion industry. Drawing inspiration from historical models of femininity, the exceptional skills of Parisian haute couture, and a vast array of suppliers, Dior created stunning designs that exuded a sense of optimism following World War II. In addition to his design prowess, Dior pioneered the concept of ready-made luxury lines and broke new ground by establishing innovative global licensing agreements for all Dior products, ranging from perfume to stockings, jewelry, bathing suits, and even men's ties. Expanded and updated to accompany the V&A Exhibition Christian Dior: Designer of Dreams, this captivating and visually stunning book offers a comprehensive examination of the pivotal years of Christian Dior, 1947–57, from a truly international perspective.

Christian Dior's New Look, which debuted in 1947, revolutionized the fashion world and secured his house's name in the minds of the public and the fashion industry. Drawing on historical models of femininity, the exceptional skills of Parisian haute couture, and a vast array of suppliers, Dior created stunning designs that exuded a sense of optimism following World War II. In addition to his design prowess, Dior pioneered the concept of ready-made luxury lines and broke new ground by establishing innovative global licensing agreements for all Dior products, ranging from perfume to stockings, jewelry, bathing suits, and even men's ties. Expanded and updated to accompany the V&A Exhibition Christian Dior: Designer of Dreams, this captivating and visually stunning book offers a comprehensive examination of the pivotal years of Christian Dior, 1947–57, from a truly international perspective.

Christian Dior's New Look, which debuted in 1947, revolutionized the fashion world and secured his house's name in the minds of the public and the fashion industry. Drawing on historical models of femininity, the exceptional skills of Parisian haute couture, and a vast array of suppliers, Dior created stunning designs that exuded a sense of optimism following World War II. In addition to his design prowess, Dior pioneered the concept of ready-made luxury lines and broke new ground by establishing innovative global licensing agreements for all Dior products, ranging from perfume to stockings, jewelry, bathing suits, and even men's ties. Expanded and updated to accompany the V&A Exhibition Christian Dior: Designer of Dreams, this captivating and visually stunning book offers a comprehensive examination of the pivotal years of Christian Dior, 1947–57, from a truly international perspective.

Weight: 904g
Dimension: 276 x 214 x 18 (mm)
ISBN-13: 9781851779857
Edition number: Revised ed