Disneyization of Drug Use: Understanding Atypical Intoxication in Party Zones

Disneyization of Drug Use explores the atypical patterns of illegal drug use in multi-day party zones like nightlife tourist resorts and music festivals, arguing that the same marketing principles that drive consumption in Disney theme parks also drive illicit drug use. It offers insights into the complex interplay between drug and alcohol use, agency, pleasure, risk, consumerism, and social context.

Format: Paperback / softback
Length: 142 pages
Publication date: 30 December 2022
Publisher: Taylor & Francis Ltd

Disneyization of Drug Use offers a groundbreaking, ethnographic exploration of the unconventional patterns of illegal drug use that frequently permeate multi-day party zones like nightlife tourist resorts and music festivals. Conducted over three summers in Ibiza, the book contextualizes the drug and alcohol-related experiences of tourists and seasonal workers operating in the island's infamous hedonistic party spaces. By applying Alan Bryman's (2004) seminal work, The Disneyization of Society, the book argues how the same marketing principles that drive consumption in the legal economy of Disney theme parks also propel illicit drug use in Ibiza and music festivals, where the line between legal and illegal substances rapidly blurs to the point of collapse. This highly innovative book provides deep insights into the intricate interplay between drug and alcohol use, agency, pleasure, risk, consumerism, and social context. It will be of immense appeal to academics and students interested in the fields of cultural criminology, deviant leisure, drug and alcohol studies, youth culture, and ethnographic research methods.

Weight: 281g
Dimension: 234 x 156 (mm)
ISBN-13: 9780367743734