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Dynamic Fashion Marketing: Internationalisation, Sustainability and Technology
Dynamic Fashion Marketing: Internationalisation, Sustainability and Technology
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- More about Dynamic Fashion Marketing: Internationalisation, Sustainability and Technology
Format: Hardback
Length: 262 pages
Publication date: 22 January 2026
Publisher: Taylor & Francis Ltd
This book bridges the gap between academic and business to provide new evidence and findings in fashion marketing from the perspectives of internationalisation, sustainability and technology. It will appeal to scholars across fashion marketing, fashion business, and consumer behaviour research.
Weight: 586g
Dimension: 165 x 243 x 22 (mm)
ISBN-13: 9781032857640
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