eCommerce In A Week: Selling Online In Seven Simple Steps

E-commerce is a vital skill to help you survive and get ahead in your career, and Nick Smith shares a lifetime of hard-earned wisdom and practical advice in this short, accessible book.

Format: Paperback / softback
Length: 160 pages
Publication date: 04 April 2019
Publisher: John Murray Press

In the ever-evolving landscape of today's workplace, where change occurs at an unprecedented pace, e-commerce has emerged as a crucial skill that empowers individuals to thrive and excel in their careers. Renowned digital marketing consultant Nick Smith has firsthand experience in this domain, and in this concise and accessible book, he generously shares a wealth of invaluable wisdom and practical insights amassed over a lifetime.

Beginning on Sunday, readers are guided through the essential steps to kickstart their e-commerce journey. From Monday to Thursday, they delve into the realm of basic e-commerce setup, exploring the necessary tools and platforms to establish an online presence. Tuesday focuses on social marketing, highlighting the strategies to effectively promote products and services through various social media channels. Wednesday delves into pay-per-click (PPC) marketing, a powerful tool for driving targeted traffic to websites. Thursday explores search engine optimization (SEO), optimizing online content to increase visibility andrankings in search engine results.

Friday emphasizes the importance of customer service, as effective communication and support are crucial for building long-lasting relationships with online customers. Finally, on Saturday, readers are introduced to the ultimate e-commerce marketing system, encompassing all the previous elements and integrating them seamlessly to create a comprehensive and effective marketing strategy.

This book is a valuable resource for anyone seeking to navigate the complexities of e-commerce and achieve success in the digital marketplace. With its concise yet comprehensive approach, it provides a roadmap for building a thriving online business, covering everything from foundational knowledge to advanced tactics. Whether you are a seasoned entrepreneur or just starting your e-commerce journey, Nick Smith's wisdom and practical advice will undoubtedly guide you toward success.

Weight: 138g
Dimension: 131 x 198 x 9 (mm)
ISBN-13: 9781473607538