Effective Crisis Communication: Moving From Crisis to Opportunity

Three renowned crisis communication scholars provide the latest theory, practice, and innovative approaches for handling crisis in this fully updated Fifth Edition. The book presents the discourse of renewal as a theory to manage crises effectively and offers in-depth case studies that highlight successes and failures in dealing with core issues of crisis leadership, managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. The authors provide guidelines for turning challenges into opportunities for overcoming a crisis.

Format: Paperback / softback
Length: 264 pages
Publication date: 27 January 2023
Publisher: SAGE Publications Inc

In this extensively revised Fifth Edition, three esteemed scholars in crisis/risk communication offer the most current theories, practices, and cutting-edge strategies for effectively managing crises. This acclaimed book presents the discourse of renewal as a powerful theory for managing crises with finesse. The book delves into comprehensive case studies, showcasing both successful and unsuccessful approaches to addressing critical aspects of crisis leadership, managing uncertainty, effective communication, risk perception, promoting communication ethics, fostering organizational learning, and generating resilient responses to crises. Unlike other crisis communication textbooks, this book goes beyond mere discussion and provides practical guidance on how organizations can and should emerge stronger from crisis situations. Authored by Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger, the book offers valuable guidelines for navigating the myriad challenges posed by crises and transforming them into opportunities for overcoming adversity.

Weight: 390g
Dimension: 228 x 152 (mm)
ISBN-13: 9781071852392
Edition number: 5 Revised edition