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Equity Crowdfunding in Sports Clubs: Consumer-Oriented Strategic Marketing
Equity Crowdfunding in Sports Clubs: Consumer-Oriented Strategic Marketing
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- Condition: Brand new
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- More about Equity Crowdfunding in Sports Clubs: Consumer-Oriented Strategic Marketing
Format: Paperback / softback
Length: 152 pages
Publication date: 30 January 2025
Publisher: Taylor & Francis Ltd
This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented.
Weight: 299g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032341170
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