Fashion Installation: Body, Space, and Performance

Design houses are using innovative methods to display their collections, such as fashion installations, to stimulate interest and connect with viewers on an immersive level. This book explores the recent turn toward installation in fashion, featuring designers who have pioneered this approach and providing historical context. It emphasizes the designer as the curator and exhibition-maker, offering a focused study of the concept of fashion installation.

\n Format: Paperback / softback
\n Length: 144 pages
\n Publication date: 13 June 2019
\n Publisher: Bloomsbury Publishing PLC
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Fashion has evolved beyond traditional runway launches and press promotions, with design houses exploring innovative ways to showcase their collections. The internet, fashion films, and fashion installations have become key tools in generating interest and engaging viewers. This book critically examines the shifting landscape of fashion exhibitions, focusing on the recent trend toward installation. Whether in the form of static presentations, interactive performances, or curated designer exhibitions, installations offer an immersive experience that transcends the limitations of the runway system. The book explores the pioneering work of designers like Aitor Throup, Muccia Prada, Walter Van Beirendonck, and Hussein Chalayan, as well as the historical influences of designers like Worth and Poiret. It is divided into three parts, showcasing a range of installations from Vivienne Westwood's concept stores to Gareth Pugh's immersive films. By positioning the designer as the curator and exhibition-maker, this groundbreaking book provides the first comprehensive study of fashion installation, offering a deeper understanding of this evolving art form.

\n Weight: 318g\n
Dimension: 172 x 217 x 7 (mm)\n
ISBN-13: 9781350032521\n \n