Followed: The Content Creator's Guide to Being Seen, Facing Judgment, and Building an Authentic Personal Brand

The book "Followed: The Content Creator's Guide to Being Seen, Facing Judgment, and Designing a Thriving Digital Brand" encourages content creators to embrace exposure as an opportunity for personal development and break free from the imaginary boxes that limit them. Author Amanda Bucci shares her unique process to find a unique niche, overcome fear of judgment, use social media as a tool for internal growth, and define success on their own terms.

Format: Paperback / softback
Length: 288 pages
Publication date: 31 May 2023
Publisher: BenBella Books

Since the mid-2000s social media boom, tens of millions of people have ventured into creating their platforms, driven by the desire to achieve success on their terms. However, this newfound visibility comes with a significant vulnerability, as we often find ourselves plagued by self-doubt and confined to performing a version of ourselves that we believe will be acceptable to others, optimized for external approval and algorithmic success. What if the mere act of being followed, including the criticism, judgment, and expectations that social media fosters, could actually become a tool for personal growth?

Enter "Followed: The Content Creator's Guide to Being Seen, Facing Judgment, and Designing a Thriving Digital Brand." By embracing self-discovery through self-expression, you can learn to perceive exposure as an opportunity for personal development and break free from the imaginary boxes that have always felt too small for you.

As a content creator and well-known business and life coach, Amanda Bucci has navigated her journey through imposter syndrome, oceans of criticism, and multiple identity crises, striving to fit into a box that never quite suited her. Today, she has successfully pivoted her brand to align with her purpose, coaching hundreds of clients, dozens of companies, and thousands of community members on their paths to creating success while staying authentic.

In "Followed," Amanda shares her unique and effective process for finding your unique niche without feeling imprisoned by your online persona, overcoming your fear of judgment, imperfection, and rejection, utilizing social media as a personal development tool for internal growth, reducing social media-related stress and anxiety, and defining success on your own terms. Empowering, perspective-shattering, and validating, "Followed" proves that even on social media, it is never necessary to compromise your authenticity.

So, take the first step towards embracing your true self and unlocking your full potential. Embrace the power of being followed and let "Followed" be your guide on this transformative journey of personal growth and self-discovery.

Weight: 323g
Dimension: 229 x 152 x 19 (mm)
ISBN-13: 9781637742532