1
/
of
1
Bree Johnson
From the Ground Up: How to build a cult brand
From the Ground Up: How to build a cult brand
Regular price
£8.89 GBP
Regular price
£12.99 GBP
Sale price
£8.89 GBP
Unit price
/
per
Taxes included.
Shipping calculated at checkout.
YOU SAVE £4.10
- Condition: Brand new
- UK Delivery times: Usually arrives within 2 - 3 working days
- UK Shipping: Fee starts at £3.89. Subject to product weight & dimension
Bulk ordering. Want 15 or more copies? Get a personalised quote and bigger discounts. Learn more about bulk orders.
Couldn't load pickup availability
- More about From the Ground Up: How to build a cult brand
THE bible for anyone looking to build a brand from scratch, from the co-founders of global success frank body. The only thing scarier than a new idea is an old one. Jessica Hatzis and Bree Johnson, co-founders of cult branding agency Willow & Blake and the $100m global skincare brand frank body, share their expert advice on building a brand from scratch – the ethos, process, opportunities and pitfalls to avoid – from both their own journey and that of other notable Australian entrepreneurs. With a strong focus on how women and minorities are creating some of the best brand activity out there, including case studies from a portfolio of brands worth over $1 billion, From the Ground Up is an honest and proven approach to brand building for entrepreneurs, marketers and dreamers who want to build not just a business but a legacy. Curious? Time to risk it for the biscuit.
- Publication date: 22 October 2026
- Page count: 288
- Dimensions: Height 234 mm; Width 153 mm
- Publisher: Affirm Press
- Format: Paperback
- ISBN-13: 9781923293953
UK and International shipping information
UK and International shipping information
We deliver throughout the United Kingdom and to 128 countries and territories worldwide, including the United States, Australia, Canada, Germany, Spain and France.
