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Geschichte (in) der Unternehmenskommunikation: Zur Entstehung von Unternehmens- und Strategischer Geschichtskommunikation

Geschichte (in) der Unternehmenskommunikation: Zur Entstehung von Unternehmens- und Strategischer Geschichtskommunikation

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  • More about Geschichte (in) der Unternehmenskommunikation: Zur Entstehung von Unternehmens- und Strategischer Geschichtskommunikation

Format: Hardback
Length: 492 pages
Publication date: 26 April 2025
Publisher: Springer Fachmedien Wiesbaden

Der Band vereint zwei Themen: Die Berufsfeldgeschichte von Public Relations und Unternehmenskommunikation sowie die Kommunikation historischer Themen im Rahmen der Unternehmenskommunikation.


Dimension: 210 x 148 (mm)
ISBN-13: 9783658465728
Edition number: 2025 ed.

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