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YongsunPaik,DongChen,William Newburry,Dan Prud'homme

Global Business: Connecting Theory to Reality

Global Business: Connecting Theory to Reality

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  • More about Global Business: Connecting Theory to Reality

Format: Hardback
Length: 486 pages
Publication date: 17 September 2025
Publisher: Taylor & Francis Ltd

This textbook is designed to help students recognize and analyze key issues in global business by bridging theory with real world applications. Divided into three parts, it explores critical aspects of global business through about 40 case studies. New and updated case studies illustrate the magnitude and complexity of global business.

Weight: 1081g
Dimension: 246 x 174 (mm)
ISBN-13: 9781032780245
Edition number: 2 ed

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