Lyndsey Jones,Balvinder Powar
Going Digital
Going Digital
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A guide for delivering digital change in business, with case studies and insights from managers, academics, and stakeholders.
Format: Paperback / softback
Length: 272 pages
Publication date: 11 October 2021
Publisher: Pearson Education Limited
A comprehensive and insightful guide for individuals seeking to drive transformative change within their businesses or sectors. This book delves into the practical aspects of delivering digital change, while also providing a robust foundation in management theory. Through detailed case studies, featuring the experiences of managers, academics, and relevant stakeholders, readers will gain valuable insights into the successes and challenges encountered in implementing change initiatives. The book is endorsed by the Financial Times (FT), adding credibility to its content and authority. Whether you are a CEO, manager, or professional seeking to enhance your skills and knowledge in driving change, this guide is an essential resource for your journey.
A comprehensive and insightful guide for individuals seeking to drive transformative change within their businesses or sectors.
This book delves into the practical aspects of delivering digital change, while also providing a robust foundation in management theory.
Through detailed case studies, featuring the experiences of managers, academics, and relevant stakeholders, readers will gain valuable insights into the successes and challenges encountered in implementing change initiatives.
The book is endorsed by the Financial Times (FT), adding credibility to its content and authority.
Whether you are a CEO, manager, or professional seeking to enhance your skills and knowledge in driving change, this guide is an essential resource for your journey.
Weight: 228g
Dimension: 215 x 141 x 27 (mm)
ISBN-13: 9781292375670
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