Harnessing AI and Data Analytics in Smart Business Education

The book explores the revolutionary impact of artificial intelligence (AI) and data analytics on business education. It provides educators, students, and business professionals with essential knowledge and practical tools to effectively integrate these technologies into business learning and practice. As the business landscape becomes increasingly data-driven, understanding and utilizing AI and data analytics is crucial for staying competitive. This book delves into the fundamentals of AI and data, explaining their roles in modern business and education. Through detailed explanations, real-world examples, and case studies, readers will learn how to apply these technologies to enhance decision-making, strategy formulation, and operational efficiency. Designed for business educators, students, and professionals, this book offers valuable insights into creating a future-ready workforce equipped with the skills needed for the digital age. It highlights best practices, innovative teaching methods, and the latest trends in AI and data analytics, ensuring readers are well-prepared to harness the full potential of these transformative technologies in the realm of business education.

• Publication date: 11 July 2026
• Page count: 189
• Dimensions: Height 235 mm; Width 155 mm
• Publisher: Springer Verlag, Singapore
• Format: Hardback
• ISBN-13: 9789819209590