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Bethany Rowan Morgan Brett,Kathryn Wheeler

How to Do Qualitative Interviewing

How to Do Qualitative Interviewing

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This book provides practical advice and insights for conducting qualitative interviews, including deciding if interviews are appropriate, developing interview questions, navigating ethical considerations, recruiting participants, selecting an interview style, and analyzing data.

Format: Hardback
Length: 224 pages
Publication date: 06 December 2021
Publisher: SAGE Publications Ltd

Whether you are new to interviewing and working towards an undergraduate dissertation or refining your fieldwork as you complete a research project, this book contains everything you need to know for successful qualitative interview data collection. Organised around practical hints, reflexive tasks, bite-sized pieces of information, and original case study material, the authors candid accounts of their research experiences help you approach qualitative interviewing with transparency, consistency, and confidence. It walks you through how to: Decide if interviews are the right tool for your project Turn your research ideas into well-phrased interview questions Navigate ethical review and informed consent Recruit participants Choose an effective interview style Adapt your methods for different populations Transcribe and analyse your data.

Whether you are new to interviewing and working towards an undergraduate dissertation or refining your fieldwork as you complete a research project, this book contains everything you need to know for successful qualitative interview data collection.


Organised around practical hints, reflexive tasks, bite-sized pieces of information, and original case study material, the authors candid accounts of their research experiences help you approach qualitative interviewing with transparency, consistency, and confidence.


It walks you through how to:


Decide if interviews are the right tool for your project


Turn your research ideas into well-phrased interview questions


Navigate ethical review and informed consent


Recruit participants


Choose an effective interview style


Adapt your methods for different populations


Transcribe and analyse your data.

Weight: 538g
Dimension: 176 x 249 x 19 (mm)
ISBN-13: 9781526497345

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