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Shulph Ink

Innovations and Implications of Persuasive Narrative

Innovations and Implications of Persuasive Narrative

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  • More about Innovations and Implications of Persuasive Narrative

Format: Hardback
Length: 270 pages
Publication date: 14 December 2020
Publisher: Peter Lang Publishing Inc

This interdisciplinary volume explores the range of applications and implications of using persuasive narrative and storytelling. Persuasive strategies include the use of influencers, celebrities, virtual reality, interactive games, and content marketing (among others).

Weight: 484g
Dimension: 225 x 150 (mm)
ISBN-13: 9781433180873
Edition number: New ed

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