International Business

The textbook provides updated case studies, a chapter on digital global strategies, and improved coverage of supply chain and geopolitical issues to prepare students for the international business landscape.

Format: Paperback / softback
Length: 748 pages
Publication date: 21 December 2021
Publisher: Taylor & Francis Ltd

Here is the rephrased text:

In this extensively revised and updated edition, readers will find a wealth of new and captivating case studies drawn from a diverse array of geographic locations. The book has been expanded to include an entirely new chapter dedicated to digital global strategies, offering insightful insights into the ever-evolving landscape of international business. Furthermore, the coverage of supply chain and geopolitical issues has been significantly enhanced, providing students with a comprehensive understanding of the complex challenges and opportunities that arise in todays global marketplace.

The hallmark of this textbook is its unique blend of theoretical frameworks and practical applications, equipping students with the skills and knowledge necessary to thrive in the dynamic and fast-paced world of international business. Whether they are aspiring managers, entrepreneurs, or policymakers, this comprehensive resource will serve as a valuable guide, helping them navigate the complexities of the global economy and make informed decisions that drive success.

With its engaging writing style, comprehensive coverage, and up-to-date insights, this textbook is an essential tool for anyone seeking to excel in the field of international business. Whether you are a student, professional, or simply interested in global affairs, this book will provide you with the knowledge and tools you need to succeed in todays interconnected world.

Weight: 1436g
Dimension: 173 x 246 x 51 (mm)
ISBN-13: 9780367466732
Edition number: 4 New edition