Introducing Intercultural Communication: Global Cultures and Contexts

This textbook provides a global and critical perspective on intercultural communication, covering key topics such as immigration, conflict, health communication, and workplace communication. It explains key theories and concepts through global case studies and ties them to practical skills and practice. The 4th edition includes a new chapter on intercultural communication and business and expands coverage of topical areas such as health and crisis communication and virtual communication in the workplace. It is an ideal guide for students of intercultural communication, international business, and management.

Format: Paperback / softback
Length: 368 pages
Publication date: 26 April 2023
Publisher: SAGE Publications Ltd

Taking a comprehensive and analytical approach, this textbook offers a lively and accessible exploration of the field of intercultural communication. Spanning a wide range of essential topics, from immigration and intercultural conflict to intercultural health communication and communication in the workplace, this cutting-edge fourth edition serves as a valuable resource for students seeking to gain a deeper understanding of the complexities and dynamics of cross-cultural interactions.

In order to facilitate a comprehensive understanding of the subject matter, the textbook begins by introducing the key theories and concepts that form the foundation of intercultural communication. It then goes on to bring these theories to life through a diverse array of global case studies, providing students with real-world examples and insights into the practical applications of intercultural communication. By seamlessly integrating key ideas and debates with the realities of intercultural skills and practice, the textbook ensures that students are equipped with the necessary tools to navigate the complexities of diverse cultural environments effectively.

In addition to its core content, the fourth edition of Introducing Intercultural Communication has been expanded to include a new chapter on intercultural communication and business. This chapter explores the ways in which businesses can leverage intercultural communication to enhance their competitiveness, foster collaboration, and create sustainable relationships with stakeholders from different cultures. By recognizing the importance of cultural sensitivity and adaptability in the business world, the textbook equips students with the skills they need to thrive in an increasingly globalized and interconnected society.

Furthermore, the textbook has been updated to reflect the latest developments and trends in the field of intercultural communication. It includes expanded coverage of topical areas such as health and crisis communication, as well as virtual communication in the workplace. These topics are particularly relevant in today's rapidly changing world, where the ability to communicate effectively across cultures is critical for success in both personal and professional contexts.

In conclusion, Introducing Intercultural Communication is an indispensable guide for students seeking to develop a critical perspective on intercultural communication and become effective global citizens. With its comprehensive coverage of essential topics, engaging case studies, and up-to-date information, this textbook provides students with the tools they need to navigate the complexities of cross-cultural interactions and succeed in an increasingly interconnected world. Whether you are studying intercultural communication, media and communication studies, international business, or management, this textbook is a valuable resource that will enhance your understanding and skills in this field.

Weight: 666g
Dimension: 186 x 233 x 34 (mm)
ISBN-13: 9781529778755
Edition number: 4 Revised edition