Pianpian Yang,Liping Qian
Key Relationships: Managerial Ties in China’s B2B Channels
Key Relationships: Managerial Ties in China’s B2B Channels
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- More about Key Relationships: Managerial Ties in China’s B2B Channels
Format: Paperback / softback
Length: 128 pages
Publication date: 20 July 2026
Publisher: Taylor & Francis Ltd
This book explores the governance and ramifications of managerial ties in China's B2B contexts, with the aim of uncovering theoretical mechanisms and practical strategies for effective management of these relationships.
Weight: 260g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032996240
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