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Thomas Breyer-Maylander,Klaus Effing,Marion Effing

Kommunikation in Kommunen: Strategisch planen, praktisch umsetzen

Kommunikation in Kommunen: Strategisch planen, praktisch umsetzen

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  • Condition: Brand new
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  • More about Kommunikation in Kommunen: Strategisch planen, praktisch umsetzen

Format: Paperback / softback
Length: 172 pages
Publication date: 01 August 2025
Publisher: Springer Fachmedien Wiesbaden

Ziel des Bandes ist es, Kommunen dabei zu unterstützen, bedarfs- und bedürfnisorientiert sowie strategisch nach innen und außen zu kommunizieren. Durch die gezielte Optimierung der Kommunikation in Kommunen und des Verwaltungsmarketings können diese Maßnahmen effektiv zum Erfolg geführt und messbar gemacht werden.


Dimension: 210 x 148 (mm)
ISBN-13: 9783658489656

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