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Language and Cross-Cultural Communication in Travel and Tourism: Strategic Adaptations

Language and Cross-Cultural Communication in Travel and Tourism: Strategic Adaptations

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Format: Hardback
Length: 258 pages
Publication date: 03 October 2024
Publisher: Apple Academic Press Inc.

Observes the theoretical and scholarly undertakings of tourism. Cross-examines culture and intercultural facets of tourism interactions, focussing on culture as a process or phenomenon of individuals. Examines the extent to which linguistic and cultural differences are identified, constructed, and maintained in tourism encounters.

Weight: 690g
Dimension: 229 x 152 (mm)
ISBN-13: 9781774915707

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