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ChunshengZhou,XiuhaiHu

Limitless Supply: New Economy In The Digital Era

Limitless Supply: New Economy In The Digital Era

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The scarcity hypothesis is the cornerstone of traditional economic theory, but in the digital era, new products such as Windows, Android, and Wechat have been introduced. This book proposes the concept of limitless supply and discusses its implications for the economy at both macro and micro-levels. It analyzes and summarizes the basic features of limitless supply products, compares the differences and similarities of how limited supply and limitless supply products are manufactured and marketed, and provides reasons for why manufacturers of limitless supply products create intangible assets. It also argues that the scale of an enterprise producing limitless supply products depends on the number of users, while the scale of an enterprise producing limited supply products depends on the production capacity. It further explores how enterprises providing limitless supply products grow financially and proposes the fundamental difference in growth models between enterprises providing limitless supply products and those providing limited supply products. It also looks at how growth models can achieve fission growth.

Format: Hardback
Length: 176 pages
Publication date: 25 April 2022
Publisher: World Scientific Publishing Co Pte Ltd


The scarcity hypothesis forms the foundation of traditional economic theory, but it may struggle to explain the complexities of the digital era. In this innovative book, the concept of limitless supply is introduced, and its implications for the economy are explored at both macro and micro levels. The book analyzes and summarizes the characteristics of limitless supply products, comparing them to limited supply products in terms of manufacturing and marketing. It also delves into the reasons why manufacturers of limitless supply products create intangible assets. The book argues that the scale of an enterprise producing limitless supply products is determined by the number of users, while the scale of an enterprise producing limited supply products is determined by production capacity. This book aims to construct a preliminary, simple, yet comprehensive economic theory framework for limitless supply and interpret the phenomena and corporate behavior associated with it. It further investigates how enterprises providing limitless supply products grow financially and proposes the fundamental differences in growth models between these enterprises and those providing limited supply products. Additionally, the book explores how growth models can achieve fission growth. By examining these topics, this book provides valuable insights into the evolving economic landscape of the digital era.


ISBN-13: 9789811247156

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