Keri E.Pearlson,Carol S.Saunders,Dennis F.Galletta
Managing and Using Information Systems: A Strategic Approach
Managing and Using Information Systems: A Strategic Approach
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- More about Managing and Using Information Systems: A Strategic Approach
Managing & Using Information Systems: A Strategic Approach provides a solid knowledgebase of basic concepts to help MBA students and general business managers become informed, competent participants in Information Systems (IS) decisions. It discusses the business and design processes relevant to IS, connecting business strategy, IS strategy, and organizational strategy. The eighth edition includes mini-cases, full-length case studies, discussion topics, review questions, supplemental readings, and topic-specific managerial concerns.
Format: Paperback / softback
Length: 368 pages
Publication date: 26 January 2024
Publisher: John Wiley & Sons Inc
Delivering a comprehensive knowledge base of fundamental concepts, Managing & Using Information Systems: A Strategic Approach empowers MBA students and general business managers to become informed and competent participants in Information Systems (IS) decisions. Now in its eighth edition, this fully up-to-date textbook elucidates the essential principles and practices necessary for utilizing and managing information, while illustrating how information systems can either create or hinder opportunities and even drive digital transformations across diverse organizations.
Drawing from their extensive expertise in both academia and industry, the authors delve into the business and design processes pertinent to IS, while presenting a foundational framework that connects business strategy, IS strategy, and organizational strategy. Step-by-step, readers are guided through each critical aspect of Information Systems, encompassing fundamental information architecture and infrastructure, cyber security, Artificial Intelligence (AI), business analytics, project management, platform and IS governance, IS sourcing, and more. Detailed chapters feature mini-cases, full-length case studies, discussion topics, review questions, supplemental readings, and topic-specific managerial concerns that offer insights into real-world IS issues.
Serving as an excellent textbook for advanced undergraduate and MBA-level courses on IS concepts and managerial approaches to leveraging emerging information technologies, Managing & Using Information Systems: A Strategic Approach, Eighth Edition, equips readers with the tools and insights required to excel in the dynamic field of Information Systems.
Weight: 748g
Dimension: 269 x 211 x 15 (mm)
ISBN-13: 9781394215447
Edition number: 8 ed
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