Karl Moore,Niketh Pareek,Marie Parent,Misako Furuya
Marketing: The Basics
Marketing: The Basics
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- Condition: Brand new
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- More about Marketing: The Basics
Format: Hardback
Length: 304 pages
Publication date: 11 February 2026
Publisher: Taylor & Francis Ltd
Fully updated to reflect the current world of marketing, this book includes all the vital information you need to excel as a marketing manager in a global landscape where consumer behaviour is increasingly unpredictable.
Weight: 760g
Dimension: 198 x 129 (mm)
ISBN-13: 9781041106241
Edition number: 3 ed
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