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Shulph Ink

Mass-Observation: Text, Context and Analysis of the Pioneering Pamphlet and Movement

Mass-Observation: Text, Context and Analysis of the Pioneering Pamphlet and Movement

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  • More about Mass-Observation: Text, Context and Analysis of the Pioneering Pamphlet and Movement

This book reproduces the original 1937 founding pamphlet of Mass-Observation, a social research project that ran for decades in the mid-20th century. It includes expert commentary and new essays by scholars, reflecting on the organization's origins and influence on various academic disciplines. An introductory essay provides historical context and suggests ways for other disciplines to benefit from Mass-Observation approaches and archival material.

Format: Paperback / softback
Length: 160 pages
Publication date: 09 February 2023
Publisher: Bloomsbury Publishing PLC


This book is a remarkable reproduction of the original 1937 founding pamphlet of Mass-Observation, a groundbreaking social research project that ran for decades in the mid-20th century. Expert commentary accompanies the original text, providing valuable insights into the project's origins, methodology, and impact on various academic disciplines, including history, sociology, and anthropology. Additionally, the book features brand new supporting essays by prominent scholars of Mass-Observation, as well as informative interviews with these scholars, shedding light on the organization's history, its influence, and its relevance in contemporary times.

The editor's introductory essay synthesizes the arguments presented in the book, offering a comprehensive overview of Mass-Observation's significance and its potential applications in other disciplines. It also provides valuable historical context and insights into the social and cultural conditions that shaped the project.

A chronology of Mass-Observation, its publications, and major figures associated with it is also included, providing a timeline of the organization's activities and its contributions to the field of social research.

Mass-Observation offers an unparalleled wealth of insights into the lived experiences of Britons in the 20th century, and this volume serves as an excellent introduction to the project. It familiarizes readers with the original aims of Mass-Observation and highlights the value of this fascinating material for understanding our past and shaping our future. Whether you are a scholar, researcher, or simply interested in social history, this book is a must-read for anyone seeking to explore the rich tapestry of British society during the mid-20th century.

Weight: 260g
Dimension: 156 x 235 x 10 (mm)
ISBN-13: 9781350226470

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