Shulph Ink
Media Relations and the Modern First Lady: From Jacqueline Kennedy to Melania Trump
Media Relations and the Modern First Lady: From Jacqueline Kennedy to Melania Trump
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- More about Media Relations and the Modern First Lady: From Jacqueline Kennedy to Melania Trump
Format: Paperback / softback
Length: 346 pages
Publication date: 10 March 2022
Publisher: Lexington Books
This book examines the media relations strategies first ladies and their teams have used throughout history to manage press and public interest in their private lives, to promote causes close to their hearts, and to shape their public image. These essays also highlight the important role media relations plays in political communication.
Weight: 553g
Dimension: 218 x 155 x 21 (mm)
ISBN-13: 9781793611260
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