Merchants of Truth: Inside the News Revolution

Merchants of Truth is a gripping and definitive in-the-room account of the revolution that has swept the news industry over the last decade and reshaped our world, by Jill Abramson, former editor of The New York Times. It reveals the seismic clashes that take place in the boardrooms and newsrooms as they are forced to choose between their cherished principles and survival in a world where online advertising via Facebook and Google seems the only life-raft.

\n Format: Hardback
\n Length: 544 pages
\n Publication date: 07 February 2019
\n Publisher: Vintage Publishing
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Merchants of Truth, written by Jill Abramson, a former editor of The New York Times, offers a captivating and comprehensive account of the profound revolution that has transformed the news industry over the past decade and reshaped our global landscape. This gripping narrative takes readers into the heart of the action, providing a firsthand account of the seismic shifts that have occurred within the industry.

Abramson, with her extensive knowledge and insider insights, delves deep into the inner workings of four media giants during the most turbulent years in news history. Among these are two maverick upstarts: BuzzFeed, founded by the visionary clickbait scientist Jonah Perretti, and VICE, led by the unconventional and charismatic Shane Smith. These innovative companies have disrupted the traditional news landscape by harnessing viral technology and disregarding established standards of journalism. Through their captivating content, they have built billion-dollar businesses that cater to the millennial fascination with puppies and nudity.

In contrast, Abramson also explores the legacy of two of the world's most venerable news institutions: The New York Times, owned and operated for generations by the Sulzberger dynasty, and The Washington Post, soon to be acquired by the world's richest merchant, Jeff Bezos. Here, Abramson reveals the intense clashes that take place within the boardrooms and newsrooms as these organizations are forced to navigate the treacherous waters of survival in a digital age dominated by online advertising through platforms like Facebook and Google.

The book offers a compelling portrayal of the individuals who drive the industry, from the deal-making tycoons to the thrusting reporters and hard-bitten editors. It also delves into the egos, bullshitting, provocations, and bullies that populate the newsroom, capturing the dynamic and often chaotic nature of the profession. As the revolution unfolds, readers are taken on a rollercoaster ride, witnessing both the successes and failures of those who have weathered the breaking wave of change.

However, the pursuit of success comes at a horrifying cost, as Abramson uncovers the sexual scandals, fake news, and misinformation that have plagued the industry. The book sheds light on the ethical dilemmas faced by journalists and media organizations as they navigate the complex web of interests and power dynamics. It serves as a cautionary tale, reminding us of the importance of truth, integrity, and accountability in the dissemination of information.

Merchants of Truth is a masterwork that provides valuable insights into the ever-evolving landscape of the news industry. It is a must-read for anyone interested in understanding the forces that shape our world and the individuals who play a crucial role in shaping the narrative. Through her meticulous research and compelling storytelling, Abramson has delivered a gripping and essential read that will leave readers both enlightened and alarmed.

\n Weight: 996g\n
Dimension: 166 x 241 x 37 (mm)\n
ISBN-13: 9781847923783\n \n