Navigating Digital Transformation in Management

Navigating Digital Transformation in Management provides an introduction to the implications of digital transformation for leaders and managers, outlining new or enhanced roles and activities. It takes a practical approach and shapes an actionable guide that students can take with them into their future careers. The book discusses the critical roles managers need to play in establishing, facilitating, and accelerating the day-to-day activities required to build and continuously upgrade digital business capabilities. It also discusses how leaders, managers, and their supporting professionals can keep up with digital technology advancements.

Format: Paperback / softback
Length: 476 pages
Publication date: 31 October 2022
Publisher: Taylor & Francis Ltd

Navigating Digital Transformation in Management is a comprehensive guide that delves into the profound implications of digital transformation for leaders and managers. The book offers a clear roadmap for understanding the evolving roles and activities required in this digital era. It adopts a practical approach, providing students with actionable insights that they can carry forward into their future careers as managers.

At its core, the book establishes a strong theoretical foundation, emphasizing the imperative for organizations to undergo continuous digital business transformation to adapt to the ever-evolving landscape of digital disruption and thrive as digital businesses. It explores the critical roles managers play in establishing, facilitating, and accelerating the day-to-day activities necessary to build and continuously upgrade these capabilities.

Drawing on cutting-edge research, this textbook provides a comprehensive exploration of how digital technology advancements drive digital disruption and why digital business transformation and operating as a digital business are crucial for organizational survival. It unravels the diverse digital business capabilities required to effectively compete in the digital marketplace and highlights the new or digitally enhanced competencies required of leaders, managers, and their supporting professionals to navigate the transformation journey successfully.

The book also delves into the challenges and opportunities that arise for leaders, managers, and their supporting professionals as they strive to keep pace with the rapid advancements in digital technology. It offers a plain language understanding of key digital technology advancements, including artificial intelligence, blockchain, the Internet of Things, and cloud computing, and their implications for organizations.

To enhance learning and understanding, the textbook is enriched with pedagogical features such as reflective questions, case studies, and real-world examples. These elements encourage students to engage with the material, apply their knowledge, and develop a deeper grasp of the digital transformation landscape.

In conclusion, Navigating Digital Transformation in Management is an essential resource for anyone seeking to navigate the complexities of the digital era and thrive in management roles. It provides a comprehensive and practical guide that equips students with the skills and knowledge needed to lead and drive digital transformation within their organizations.

Weight: 812g
Dimension: 154 x 234 x 28 (mm)
ISBN-13: 9781032184043