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FonsTrompenaars,PeterWoolliams

New Approaches to Creating a Culture of Innovation

New Approaches to Creating a Culture of Innovation

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  • More about New Approaches to Creating a Culture of Innovation

Format: Paperback / softback
Length: 104 pages
Publication date: 14 January 2025
Publisher: Emerald Publishing Limited

Recent studies have shown that innovation is seen as key to achieving organic growth and building brand value within a company. Drawing on extensive market research, business gurus Fons Trompenaars and Peter Woolliams outline effective innovation strategies for companies of all sizes.

Weight: 166g
Dimension: 153 x 229 x 8 (mm)
ISBN-13: 9781836084570

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