Organizational Gamification: Theories and Practices of Ludified Work in Late Modernity

The edited volume explores the practice of gamification, the use of game design elements in non-game contexts, as an organization and management research problem. It critically examines the links to diverse strands of organization theory and aims to mobilize plays motivational power for capitalist production. The book is valuable for researchers, academics, and students interested in management and organization studies.

Format: Paperback / softback
Length: 258 pages
Publication date: 29 August 2022
Publisher: Taylor & Francis Ltd

This edited volume presents an interdisciplinary collection of texts that examine the practice of gamification, the use of game design elements in non-game contexts, specifically as an organization and management research problem. As we journey deeper into the twenty-first century, it becomes increasingly evident that late modernity is redefining its perspective on games and play. Following what has been termed a general ludification or playification of society, corporations are beginning to view games and play as resources rather than a wasteful practice. We are witnessing the emergence of the practice of gamificiation, with the intention of mobilizing the motivational power of play for capitalist production. This book outlines both the essential how-tos and critically explores their links to diverse strands of organization theory, such as institutionalism, business ethics, critical theory, and organizational behavior. Gamification research has primarily been conducted within disciplines such as information studies, game studies, and information systems science. This is a paradoxical state of affairs; while gamification aims to be a transformative intervention in work processes and practices and is being deployed as such by practitioners.

This book will be of value to researchers, academics, and students interested in management and organization studies.

Weight: 390g
Dimension: 153 x 228 x 19 (mm)
ISBN-13: 9780367712372