Palace Skateboards,Lev Tanju
Palace Product Descriptions, The Selected Archive
Palace Product Descriptions, The Selected Archive
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Excellent- More about Palace Product Descriptions, The Selected Archive
The book "Palace Product Descriptions: The Selected Archive" is a collection of over 3,000 unconventional product descriptions from Palace Skateboard, authored by co-founder Lev Tanju. The descriptions are full of humor, pathos, social commentary, and unabashed opinion, and are organized into 22 categories such as Anatomy, Animals, Etiquette, Philanthropy, Romance, and Travel. The book serves as an essential record of an online phenomenon.
Format: Hardback
Length: 320 pages
Publication date: 06 October 2022
Publisher: Phaidon Press Ltd
Phaidon presents Palace Product Descriptions: The Selected Archive, the official printed archive of Palace Skateboard's online product descriptions. Since their debut in 2013, Palace's unconventional descriptors, which often have little or nothing to do with the product being described, have earned a cult following, with readers hooked on every line. Authored by Palace co-founder, Lev Tanju, whose inimitable style essentially tore up the copywriting rulebook, the descriptions are full of humor, pathos, social commentary, and unabashed opinion. Eschewing practical details, instead, a jacket is described as:
TRENDSETTER DON'T THINK SO MATE YOU LOOK LIKE YOU MOONWALKED THROUGH TOPSHOP WITH YOUR EYES CLOSED COVERED IN GLUE. Collected here for the first time and printed as they appear online, a few lines set in all caps, formatted as a series of bullet points, the more than 3,000 descriptions are organized into 22 tongue-in-cheek categories, including Anatomy, Animals, Etiquette, Philanthropy, Romance, and Travel. The text is interspersed with shots of highly coveted Palace products, and chapter openers feature candid, behind-the-scenes images from Palace's archive.
At once jokey toilet book and earnest coffee-table opus, this funny and honest volume serves as an essential record of an online phenomenon.
Dimension: 240 x 165 x 31 (mm)
ISBN-13: 9781838665845
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