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Florence Kennedy Rolland

Persuasive Negotiator: Tools and Techniques for Effective Negotiating

Persuasive Negotiator: Tools and Techniques for Effective Negotiating

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Negotiation is essential in all aspects of life, and this book offers practical tips and techniques to improve negotiation performance. It is suitable for MBA students and anyone interested in negotiation, providing valuable skills and knowledge for successful deals.

Format: Paperback / softback
Length: 232 pages
Publication date: 04 November 2020
Publisher: Taylor & Francis Ltd


Negotiation is a fundamental aspect of our daily lives, extending from our personal interactions to professional settings. Regardless of our level of experience, there is always room for improvement in our negotiation skills. This book provides a comprehensive guide for individuals seeking an MBA in negotiation, offering valuable insights and techniques without the burden of extensive study or financial investment. By incorporating easily replicable tools and strategies, this book empowers readers to enhance their confidence and competence, equipping them with the necessary skills and tools for successful negotiation.

Negotiation extends beyond mere transactions and encompasses the creation of mutually beneficial agreements that foster long-term relationships. In this book, the author adeptly demonstrates how individuals can become more effective negotiators in both business and everyday life. Through a combination of theoretical principles and real-life examples, the author offers practical tips and strategies that can be applied to a wide range of negotiation scenarios. Each chapter concludes with knowledge tests and learning reaffirmation, ensuring that readers retain and apply the acquired knowledge effectively.

This book is particularly valuable for students enrolled in MBA programs, as it provides a comprehensive foundation in negotiation principles and techniques. It is also essential for individuals who have an interest in negotiation, whether they are seeking to negotiate better terms in personal relationships, secure higher salaries, or navigate complex business deals. By leveraging the insights and strategies presented in this book, readers can gain a competitive edge and achieve their negotiation goals with confidence and success.

In conclusion, negotiation is a skill that can enhance our personal and professional lives. This book offers a comprehensive and practical guide for individuals seeking to develop their negotiation abilities, providing valuable insights and techniques that can be applied to a wide range of scenarios. Whether you are a student pursuing an MBA or an individual interested in improving your negotiation skills, this book is an essential resource that will empower you to achieve your goals and succeed in all your negotiations.

Weight: 384g
Dimension: 156 x 235 x 19 (mm)
ISBN-13: 9780367565923

UK and International shipping information

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  • Shipping fee for UK customers from £2.39. Fully tracked shipping service available.
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