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James F. McKenzie,Brad L Neiger,Rosemary Thackeray

Planning, Implementing and Evaluating Health Promotion Programs

Planning, Implementing and Evaluating Health Promotion Programs

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  • More about Planning, Implementing and Evaluating Health Promotion Programs

Format: Paperback / softback
Length: 480 pages
Publication date: 25 July 2022
Publisher: Jones and Bartlett Publishers, Inc


The Eighth Edition of Planning, Implementing, and Evaluating Health Promotion Programs provides students with a comprehensive and in-depth understanding of the practical and theoretical skills required to plan, implement, and evaluate health promotion programs in diverse settings. This edition adopts a user-friendly and straightforward step-by-step approach to ensure that concepts are conveyed clearly and that the entire process of health promotion planning is accessible and understandable. To ensure its relevance and currency, the Eighth Edition has been extensively updated with the latest information. This includes the most recent Responsibilities, Competencies, and Subcompetencies (NCHEC & SOPHE, 2020), the Code of Ethics for the Health Education Profession (CNHEO, 2020), a Report of the Joint Committee on Health Education and Promotion Terminology, and a new set of goals and objectives for the nation -- Healthy People 2030.

The book is organized into nine chapters, each covering a different aspect of health promotion planning. The first chapter introduces the concept of health promotion and provides an overview of its importance and scope. The subsequent chapters delve into the various stages of health promotion planning, including needs assessment, goal setting, program design, implementation, and evaluation. Each chapter includes practical examples, case studies, and exercises to reinforce the learning process and facilitate application of the theoretical concepts.

One of the key strengths of the Eighth Edition is its emphasis on the integration of theoretical knowledge with practical skills. The book provides students with a comprehensive framework for understanding the principles and theories of health promotion, as well as the tools and techniques needed to implement and evaluate health promotion programs. It also emphasizes the importance of collaboration and interdisciplinary approaches in health promotion, recognizing the role of various professionals and stakeholders in the planning and implementation process.

In addition to its comprehensive coverage of health promotion planning, the Eighth Edition also includes a wealth of resources and references to support students' learning. These include a comprehensive glossary of health education terms, a list of professional organizations and resources, and an extensive bibliography of relevant literature. The book also features online access to additional resources, such as case studies, simulations, and interactive exercises, to enhance students' understanding and engagement with the material.

Overall, the Eighth Edition of Planning, Implementing, and Evaluating Health Promotion Programs is an invaluable resource for students, educators, and professionals involved in health promotion. Its comprehensive and user-friendly approach, updated information, and emphasis on practical skills make it an essential tool for anyone seeking to develop and implement effective health promotion programs in a variety of settings. Whether you are a novice or an experienced health promotion practitioner, this book will provide you with the knowledge and skills needed to make a positive impact on the health and well-being of individuals and communities.


ISBN-13: 9781284228649
Edition number: 8 ed

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