Platform Business Models: Frameworks, Concepts and Design

This book explores platform business firms as unique business models, leveraging network economics and strategy frameworks to analyze their evolution, engagement with actors, value creation, operations, resources, capabilities, performance levers, and sustainability. It is designed for entrepreneurs, senior managers, early career managers, and professionals engaging with platform firms, providing a decision-maker's portfolio of decisions to create, operate, sustain, and generate value. It also serves as a resource for policy professionals to understand the economics and policy implications of regulating and governing platforms in a post-digital world.

Format: Hardback
Length: 346 pages
Publication date: 14 June 2021
Publisher: Springer Verlag, Singapore

This comprehensive book delves into the realm of platform firms, presenting them as distinctive business models that have emerged in the modern business landscape. Drawing upon early literature on network economics and strategy frameworks, the book explores the evolution of platform business firms in the contemporary world, adopting a strategic perspective to engage readers. It introduces core concepts, presents case studies, and offers frameworks for analyzing these firms, enabling a deeper understanding of their operations and competitive advantages.

The book distinguishes platform business firms from traditional pipeline firms, examining their engagement with various actors, value creation processes, and operational dynamics. It sheds light on the resources and capabilities that underpin platform firms' sustained competitive edge, highlighting their ability to orchestrate complex networks and foster interdependence among participants. The book also analyzes the performance levers within platform business models, exploring complementarities with other business models and the potential for synergies. Additionally, it addresses the sustainability of platform business models, considering the challenges posed by regulatory and societal factors.

The book is meticulously crafted to serve as a valuable resource for entrepreneurs embarking on the establishment and operation of platform business firms. It provides insights and practical guidance for senior managers in large corporations seeking to leverage network dynamics within their organizations. Early career managers and professionals involved in interactions with platform firms for their professional and personal needs will also find this book immensely useful.

With its comprehensive coverage, this book aims to equip decision-makers with a range of decisions necessary to create, operate, sustain, and maximize value within platform business firms. It serves as a valuable tool for policy professionals, enabling them to appreciate the economic and policy implications of regulating and governing platforms in the context of the digital era.

Weight: 711g
Dimension: 235 x 155 (mm)
ISBN-13: 9789811628375
Edition number: 1st ed. 2021