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DarrenLilleker,Nigel Jackson

Political Campaigning, Elections and the Internet: Comparing the US, UK, France and Germany

Political Campaigning, Elections and the Internet: Comparing the US, UK, France and Germany

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  • More about Political Campaigning, Elections and the Internet: Comparing the US, UK, France and Germany

Format: Paperback / softback
Length: 212 pages
Publication date: 14 October 2024
Publisher: Taylor & Francis Ltd

The Internet first played a minor role in the 1992 U.S. Presidential election, and has gradually increased in importance so that it is central to election campaign strategy. However, election campaigners have, until very recently, focused on Web 1.0: websites and email. This book offers an in-depth, comparative analysis of how interactive Web 2.

Weight: 390g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032927114

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