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Sichen Xia

Popularizing Science in the Digital Era: A Multimodal Genre Perspective on TED Talk Videos

Popularizing Science in the Digital Era: A Multimodal Genre Perspective on TED Talk Videos

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  • More about Popularizing Science in the Digital Era: A Multimodal Genre Perspective on TED Talk Videos

Format: Paperback / softback
Length: 160 pages
Publication date: 28 November 2024
Publisher: Taylor & Francis Ltd

This book offers a comprehensive overview of TED talks as a digital-multimodal video genre, exploring the ways in which myriad rhetorical, structural, digital, and multimodal resources are used to communicate scientific knowledge to lay audiences.

Weight: 308g
Dimension: 229 x 152 (mm)
ISBN-13: 9781032263656

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