Pragmatics Online

Pragmatics is the study of how language is used in real-life situations, and it can be applied to online environments. This guide will cover the basics of pragmatics and show how it can be used to enhance communication in online contexts.

Format: Hardback
Length: 168 pages
Publication date: 28 February 2022
Publisher: Taylor & Francis Ltd

The study of pragmatics is a fascinating field that delves into the intricate interplay between language, meaning, and context. It encompasses a wide range of online media platforms, from email and chatrooms to social media including Facebook, Instagram, Twitter, WhatsApp, and YouTube. This comprehensive guide aims to provide readers with a solid foundation in pragmatics, enabling them to apply its principles to mediated contexts, regardless of the specific media.

Pragmatics is a branch of linguistics that studies how language is used in real-world situations. It examines the ways in which speakers use language to convey their intentions, beliefs, and attitudes, as well as how listeners interpret and understand these messages. Pragmatics is concerned with the ways in which language interacts with other aspects of human communication, such as nonverbal cues, body language, and social context.

One of the key concepts in pragmatics is the idea of implicature. Implicature is the unintended meaning that arises from the way in which a speaker uses language. For example, when a speaker says, "I'm sorry," they may not be intending to apologize for anything in particular, but their use of the word "sorry" suggests that they are apologizing for their behavior or actions.

Another important concept in pragmatics is the idea of deixis. Deixis refers to the way in which language refers to specific time, place, or objects. For example, when a speaker says, "I'm here," they are referring to their current location, and their use of the word "here" indicates that they are referring to a specific place.

Pragmatics also examines the ways in which language can be used to create and maintain social relationships. Speakers use language to express their emotions, to show respect and politeness, and to establish and maintain social bonds with others. For example, when a speaker uses language to compliment or praise someone, they are using language to establish a positive social relationship with that person.

Online media platforms provide a rich context for the study of pragmatics. These platforms allow speakers to communicate with others in a variety of ways, including through text, voice, and video. The use of online media platforms is influenced by a range of factors, including the social context in which the communication occurs, the technological capabilities of the participants, and the cultural norms and conventions of the particular platform.

For example, email is a form of written communication that is often used for professional or business purposes. In email, speakers use language to convey their intentions, to express their emotions, and to establish and maintain relationships with others. The use of email is influenced by a range of factors, including the formality of the communication, the level of trust between the participants, and the cultural norms and conventions of the particular organization or industry.

Chatrooms are online forums in which participants can communicate with each other in real-time. In chatrooms, speakers use language to convey their intentions, to express their emotions, and to establish and maintain relationships with others. The use of chatrooms is influenced by a range of factors, including the level of anonymity and privacy, the speed of communication, and the cultural norms and conventions of the particular community or group.

Social media platforms such as Facebook, Instagram, Twitter, WhatsApp, and YouTube provide a rich context for the study of pragmatics. These platforms allow speakers to communicate with others in a variety of ways, including through text, voice, and video. The use of social media platforms is influenced by a range of factors, including the social context in which the communication occurs, the technological capabilities of the participants, and the cultural norms and conventions of the particular platform.

For example, Facebook is a social networking platform that allows users to connect with others based on their interests, hobbies, and social connections. In Facebook, speakers use language to express their emotions, to share information, and to establish and maintain relationships with others. The use of Facebook is influenced by a range of factors, including the level of privacy and security, the speed of communication, and the cultural norms and conventions of the particular community or group.

Instagram is a social networking platform that allows users to share photos and videos with their followers. In Instagram, speakers use language to express their emotions, to share information, and to establish and maintain relationships with others. The use of Instagram is influenced by a range of factors, including the visual nature of the platform, the level of creativity and self-expression, and the cultural norms and conventions of the particular community or group.

Twitter is a social networking platform that allows users to share short messages with their followers. In Twitter, speakers use language to express their opinions, to share news and information, and to establish and maintain relationships with others. The use of Twitter is influenced by a range of factors, including the speed of communication, the brevity of the messages, and the cultural norms and conventions of the particular community or group.

WhatsApp is a messaging app that allows users to send text messages, voice messages, and video messages to each other. In WhatsApp, speakers use language to express their emotions, to share information, and to establish and maintain relationships with others. The use of WhatsApp is influenced by a range of factors, including the speed of communication, the privacy and security of the messages, and the cultural norms and conventions of the particular community or group.

YouTube is a video-sharing platform that allows users to upload and watch videos. In YouTube, speakers use language to express their opinions, to share information, and to establish and maintain relationships with others. The use of YouTube is influenced by a range of factors, including the visual nature of the platform, the level of creativity and self-expression, and the cultural norms and conventions of the particular community or group.

In conclusion, the study of pragmatics is a fascinating field that delves into the intricate interplay between language, meaning, and context. It encompasses a wide range of online media platforms, from email and chatrooms to social media including Facebook, Instagram, Twitter, WhatsApp, and YouTube. This comprehensive guide aims to provide readers with a solid foundation in pragmatics, enabling them to apply its principles to mediated contexts, regardless of the specific media. By understanding the concepts of implic
implicature, deixis, and social relationships, readers will be able to communicate more effectively and efficiently in a range of online environments, and to create and maintain positive social relationships with others.

Dimension: 234 x 156 (mm)
ISBN-13: 9781138368415