Presenting to Win, Updated and Expanded Edition

Jerry Weissman, the world's #1 presentation consultant, helps presenters connect with tough and high-level audiences and move them to action. He provides practical tips on how to tell compelling stories, identify key goals and messages, stay focused on listeners' interests, and capture audiences in the first 90 seconds. This guide has been proven effective with billions of dollars on the line in IPO road shows.

\n Format: Paperback / softback
\n Length: 336 pages
\n Publication date: 03 December 2021
\n Publisher: Pearson Education (US)
\n

In this extensively revised and updated edition of his renowned masterpiece, Presenting to Win, the world's foremost presentation consultant assists you in captivating even the most discerning and high-level audiences, ultimately inspiring them to take action. Jerry Weissman, renowned for his in-person and online presentations, shares invaluable insights with presenters of all backgrounds, empowering them to craft compelling stories that resonate with their listeners.

Drawing from brand-new case studies, Weissman guides presenters in identifying their key goals and messages before even opening their presentation software. He emphasizes the importance of staying focused on what truly matters to your audience, ensuring that your message resonates with them deeply. Moreover, he teaches presenters how to capture their audience's attention within the first crucial 90 seconds, even in virtual settings where physical presence may be limited.

Throughout the book, Weissman delves into the practical mechanics of effective presentation, covering a wide range of topics such as bullet points, graphics, and the judicious use of special effects. He provides actionable advice on how to create visually appealing slides that enhance your message, while also avoiding unnecessary clutter that can detract from your presentation's impact.

The author's easy-to-follow, step-by-step approach has been proven with billions of dollars on the line, during hundreds of IPO road shows before the world's most jaded investors. This guide offers valuable insights and techniques that can be applied to any presentation, regardless of its complexity or audience. Whether you are preparing for a crucial business meeting, delivering a TED Talk, or pitching a new idea, Presenting to Win will empower you to communicate your message with clarity, conviction, and impact.

By following the principles outlined in this book, presenters can enhance their confidence, engage their audience, and achieve their desired outcomes. So, whether you are a seasoned professional or a rising star in your field, invest in yourself and your presentation skills by embracing the power of Presenting to Win.

\n Weight: 498g\n
Dimension: 155 x 230 x 24 (mm)\n
ISBN-13: 9780136933229\n
Edition number: 3 ed\n