Purpose Delivered: Bigger Benefits for Society and Bigger Profits for Business - A CEO's Experience

This book provides an innovative business model for CEOs to lead and operate a company to deliver its purpose, which yields both bigger benefits for society and bigger profits for the business. It offers a documented route map for monitoring and reviewing successful impact and metrics for benchmarking.

\n Format: Paperback / softback
\n Length: 116 pages
\n Publication date: 31 May 2021
\n Publisher: Taylor & Francis Ltd
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The book "Delivering Purpose: A New Business Model for CEOs" delves into a comprehensive approach to business leadership, surpassing the mere exploration of purpose-driven enterprises. It presents an innovative business model that guides CEOs in leading and operating their companies to effectively deliver their purpose. In the face of a crisis in Western capitalism, where the growing gap between business and society demands a shift from shareholder value to purpose, this book offers a valuable roadmap for CEOs seeking to make this transition.

Alan Barlow, a CEO practitioner, employs analytical rigor and evidence-based arguments to showcase a practical business model for CEOs to create purpose-defined companies that yield substantial societal benefits and substantial profits. This book is a valuable resource for current and aspiring business leaders and executives, providing them with a comprehensive framework for monitoring and evaluating successful impact, as well as specialized non-financial and financial metrics for benchmarking. By embracing the concept of "company purpose," businesses can evolve into powerful forces for good in society.

The book "Delivering Purpose: A New Business Model for CEOs" offers a transformative perspective on business leadership, empowering CEOs to drive positive change and make a meaningful impact on society. It provides a roadmap for creating purpose-driven companies that not only achieve financial success but also contribute to the betterment of the world. As the demand for purpose-driven businesses grows, this book serves as a valuable guide for executives seeking to lead their organizations in a more sustainable and socially responsible manner.

\n Weight: 212g\n
Dimension: 152 x 227 x 12 (mm)\n
ISBN-13: 9780367757816\n \n