Philipp Mayring
Qualitative Content Analysis: A Step-by-Step Guide
Qualitative Content Analysis: A Step-by-Step Guide
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- More about Qualitative Content Analysis: A Step-by-Step Guide
This book provides a systematic introduction to qualitative content analysis and its practical applications in social sciences research, with examples, text analysis, and software guidance. It also integrates qualitative and quantitative analysis into a step-by-step approach.
Format: Hardback
Length: 240 pages
Publication date: 06 December 2021
Publisher: SAGE Publications Ltd
This comprehensive guide offers a systematic introduction to qualitative content analysis (QCA), providing a valuable framework for interpreting qualitative data across various research projects, regardless of the type or volume of data. Authored by a renowned expert in the field with extensive teaching experience, this book serves as an essential resource for social sciences students and researchers seeking to understand and analyze qualitative data effectively.
To assist readers in selecting the most suitable approach for their research endeavors, this guide includes:
• Examples showcasing the application of QCA across diverse research processes
• An introduction to text analysis and its various approaches
• Discussions on leveraging QCA software to enhance research outcomes
• An online how-to manual to maximize the benefits of QCAmap software
Furthermore, the book delves into the intricacies of scientific research, seamlessly integrating qualitative and quantitative analysis into a step-by-step approach. By presenting a clear and concise roadmap, this guide empowers readers to navigate the complexities of QCA and extract meaningful insights from qualitative data, ultimately contributing to the advancement of social science research.
Weight: 578g
Dimension: 176 x 249 x 19 (mm)
ISBN-13: 9781529701982
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