Kate Bolton,Ian Brace
Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research
Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research
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- More about Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research
Format: Hardback
Length: 344 pages
Publication date: 03 May 2022
Publisher: Kogan Page Ltd
Overcome the modern-day challenges facing questionnaire design with this bestselling guide, demonstrating exactly how to construct and design effective survey material that will capture the insight you want to achieve.
Weight: 344g
Dimension: 589 x 156 x 22 (mm)
ISBN-13: 9781398604148
Edition number: 5 Revised edition
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