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Juuso Kalliala

Rational Madness: The Essence of Brand Storytelling

Rational Madness: The Essence of Brand Storytelling

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  • Condition: Brand new
  • UK Delivery times: Usually arrives within 2 - 3 working days
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  • More about Rational Madness: The Essence of Brand Storytelling

Format: Paperback / softback
Length: 108 pages
Publication date: 31 December 2025
Publisher: Business Expert Press

Delve into the fusion of narrative art and human psychology that transforms brand storytelling into a powerful cultural force. By tapping into deep motivations and employing vivid examples, stories serve as a catalyst for brands to engage audiences and shape societal dialogue with creative insight.

Weight: 204g
Dimension: 228 x 151 x 10 (mm)
ISBN-13: 9781637429006

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