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Arthur Yeung,Dave Ulrich

Reinventing the Organization: How Companies Can Deliver Radically Greater Value in Fast-Changing Markets

Reinventing the Organization: How Companies Can Deliver Radically Greater Value in Fast-Changing Markets

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Arthur Yeung and Dave Ulrich provide a blueprint for reinventing the organization, offering a practical, integrated, six-step framework for building a market-oriented ecosystem that responds to changing market opportunities with speed and scale.

Format: Hardback
Length: 336 pages
Publication date: 24 September 2019
Publisher: Harvard Business Review Press


The traditional hierarchical organization has given way to a new era of dynamic and adaptable structures. In this rapidly changing landscape, numerous models have emerged, such as the agile organization, the networked organization, and holacracy. However, leaders must navigate this complex terrain and discern which models truly deliver results. Building an organization that can respond swiftly to evolving market opportunities is a critical challenge. It requires a combination of speed and scale, and leaders must understand how to lead such an organization effectively.

Arthur Yeung and Dave Ulrich, renowned experts in organization transformation, offer a comprehensive blueprint for reinventing the organization. Through their extensive research at leading Chinese, US, and European firms like Alibaba, Amazon, DiDi, Facebook, Google, Huawei, Supercell, and Tencent, as well as their synthesis of the latest organization research and practice, they provide valuable insights into how to build a new kind of organization—a market-oriented ecosystem—that can respond to changing market opportunities with speed and scale.

Reinventing the Organization is a practical and comprehensive guide that takes leaders on a six-step journey toward organizational reinvention. It examines all the critical decisions that leaders must make, including selecting the right strategies, capabilities, structure, culture, management tools, and leadership, to deliver radically greater value in fast-moving markets. The book offers a holistic approach, integrating various aspects of organization development and management to create a sustainable and successful transformation.

For any leader eager to build a stronger, more responsive organization, and for all those in HR, organizational development, and consulting who will shape and deliver it, this book provides a much-needed roadmap for reinvention. It offers valuable insights, practical tools, and actionable strategies to help leaders navigate the complexities of the modern business world and drive innovation and growth.

In conclusion, the traditional hierarchical organization has given way
way to a new era of dynamic and adaptable structures. Reinventing the Organization provides leaders with a comprehensive blueprint for building a market-oriented ecosystem that can respond to changing market opportunities with speed and scale. By examining all the critical decisions that leaders must make and offering a holistic approach to organization development and management, this book empowers leaders to drive innovation, growth, and success in the fast-paced business world.

Weight: 576g
Dimension: 162 x 241 x 29 (mm)
ISBN-13: 9781633697706

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