Social Butterflies: Reclaiming the Positive Power of Social Networks

Nudge explores how small changes in our environment can have a huge impact on our decisions and behavior, and offers a roadmap to help us reclaim the positive power of social media and drive positive change.

Format: Hardback
Length: 288 pages
Publication date: 18 April 2019
Publisher: Michael O'Mara Books Ltd

Engaging, fact-filled, and profoundly illuminating, this book is inspiring to read and should help make the world a lot better. Cass Sunstein, the author of "Nudge," argues that the rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. However, what if we could reclaim the positive power that influences our decisions, to behave better and be happier? In this groundbreaking book, Sanders and Hume build on the incredible findings of their own cutting-edge research from their work at the world's first Nudge Unit, as well as illuminating case studies from experts around the world, to show how small changes in our environments can have a huge impact on where our instincts lead us. At a time when our trust in each other is being destroyed on a global scale, it is never more important to understand what motivates us and how to use our predictable behaviors to drive positive change. From helping us to run more cohesive organizations to building important relationships and connections that matter, this is an essential roadmap back to our better social selves.

Weight: 550g
Dimension: 162 x 240 x 28 (mm)
ISBN-13: 9781782439578