Robert E. Hinson,DavidMhlanga,Kofi Osei-Frimpong,Joshua Doe
Social Media Marketing Management: How to Penetrate Emerging Markets and Expand Your Customer Base
Social Media Marketing Management: How to Penetrate Emerging Markets and Expand Your Customer Base
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Format: Paperback / softback
Length: 238 pages
Publication date: 02 August 2024
Publisher: Taylor & Francis Ltd
This book seeks to provide practical guidance on the use of social media in the firm’s operations. While it provides practical perspectives by addressing contemporary issues in relation to social media marketing practices, this book will also serve as a relevant teaching text in social media marketing.
Weight: 470g
Dimension: 254 x 178 (mm)
ISBN-13: 9781032309637
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