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Shulph Ink

Sport Broadcasting for Managers

Sport Broadcasting for Managers

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This book is the only one that focuses on sport broadcasting as a key aspect of sport business and management, introducing the history and theory of broadcasting, examining the practical aspects of broadcasting, and explaining the central importance of digital media in contemporary sport broadcasting. It also surveys the international sport broadcasting landscape.

Format: Paperback / softback
Length: 158 pages
Publication date: 06 June 2022
Publisher: Taylor & Francis Ltd


The comprehensive guide to sport broadcasting, encompassing its historical development, theoretical foundations, and practical implications within the realm of sport business and management.

This invaluable resource delves into the intricate details of sport broadcasting, exploring its rich history, evolving theories, and the critical role it plays in the world of sports. It provides a comprehensive examination of the practical aspects of broadcasting, including the strategies employed, negotiations conducted, logistics managed, and regulations adhered to. Moreover, the book underscores the paramount significance of digital media in the contemporary landscape of sport broadcasting, highlighting its transformative impact on content distribution, audience engagement, and the overall business of sports.

In addition, this comprehensive guide offers a thorough survey of the international sport broadcasting landscape, examining the diverse markets, regulatory frameworks, and emerging trends that shape the industry. It sheds light on the challenges and opportunities faced by broadcasters, athletes, and sports organizations in a rapidly evolving media environment, equipping readers with the knowledge and skills necessary to thrive in this dynamic field. Whether you are a sports enthusiast, aspiring broadcaster, or professional involved in sport business, this book is an essential resource for understanding the intricacies of sport broadcasting and its profound impact on the sports industry.

Weight: 310g
Dimension: 234 x 156 (mm)
ISBN-13: 9780367690182

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Shulph Ink now ships to Australia, Canada, France, Ireland, Italy, Germany, Spain, Netherlands, New Zealand and the United States of America.

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