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Shulph Ink

Sport Broadcasting for Managers

Sport Broadcasting for Managers

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This book is the only one that focuses on sport broadcasting as a key aspect of sport business and management, introducing the history, theory, and practical aspects of broadcasting and exploring the impact of digital media on contemporary sport broadcasting.

Format: Hardback
Length: 158 pages
Publication date: 06 June 2022
Publisher: Taylor & Francis Ltd


The comprehensive guide to sport broadcasting, encompassing its historical development, theoretical foundations, and practical implications within the realm of sport business and management.

This invaluable resource delves into the intricate world of sport broadcasting, exploring its rich history, theoretical frameworks, and the critical role it plays in the contemporary sports industry. It provides a comprehensive examination of the practical aspects of broadcasting, including the strategies employed, negotiations conducted, logistics managed, and regulations adhered to. Moreover, the book underscores the paramount significance of digital media in the ever-evolving landscape of sport broadcasting, highlighting its transformative impact on content distribution, audience engagement, and the overall business of sports.

In addition, this comprehensive guide offers a thorough survey of the international sport broadcasting landscape, examining the diverse regulatory frameworks, market trends, and emerging technologies that shape the industry. It sheds light on the challenges and opportunities faced by broadcasters, athletes, and sports organizations in a globalized world, and provides insights into the strategies necessary to thrive in this dynamic environment. Whether you are a sports enthusiast, industry professional, or student seeking to gain a deeper understanding of sport broadcasting, this book is an essential resource for your journey.

By delving into the intricacies of sport broadcasting, its historical evolution, theoretical underpinnings, and practical applications, it offers a comprehensive and insightful perspective on this vital aspect of the sports industry.

Weight: 470g
Dimension: 234 x 156 (mm)
ISBN-13: 9780367690229

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  • Shipping fee for UK customers from £2.39. Fully tracked shipping service available.
  • Returns policy: Return within 30 days of receipt for full refund.

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Shulph Ink now ships to Australia, Canada, France, Ireland, Italy, Germany, Spain, Netherlands, New Zealand and the United States of America.

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