CharlesHill,MelissaSchilling
Strategic Management: Theory & Cases: An Integrated Approach
Strategic Management: Theory & Cases: An Integrated Approach
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- More about Strategic Management: Theory & Cases: An Integrated Approach
The 14th edition of Strategic Management: Text and Cases emphasizes the changing global economy and features an increased emphasis on case studies, with 31 cases covering small, medium, and large companies from a variety of industries and nations. It is paired with the MindTap learning solution to prepare the next generation of strategic leaders.
Format: Paperback / softback
Length: 712 pages
Publication date: 26 April 2023
Publisher: Cengage Learning, Inc
This comprehensive and engaging text delves into the intricate realm of strategic management, offering up-to-date scholarship and practical applications. Renowned authors Charles Hill and Melissa Schilling, esteemed experts in the field, seamlessly integrate cutting-edge research on a wide range of topics, including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility. Through a blend of theory and case studies, they provide a holistic understanding of strategic management principles.
The 14th edition of this text takes on added significance in the context of the ever-evolving global economy, placing greater emphasis on its role in shaping strategic decision-making. It offers a practical guide for students, with an appendix that walks them through the case-analysis process and explains key ratios used by managers to evaluate the performance of firms.
The high-quality case study program, comprising 31 cases spanning small, medium, and large companies from diverse industries and nations, further enhances the learning experience. Featured cases in this edition include Tesla Motors, Alibaba, Google, Microsoft, Boeing, IKEA, Zeta Energy, and many others. When paired with this student-centric text, the MindTap learning solution ensures that the next generation of strategic leaders is well-prepared to navigate the complex challenges of the business world.
Weight: 1520g
Dimension: 217 x 277 x 32 (mm)
ISBN-13: 9780357716625
Edition number: 14 ed
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